How to make money with free apps

How app developers can make money with free apps: business models and tips for success.


Nowadays, with the increasing use of smartphones, free apps have become very popular. Many people download and use free apps without even thinking about spending money on them.

But did you know that app developers can make money with free apps?


There are some business models that allow app developers to make money with free apps. Here are some options:

Advertising: Developers can use in-app advertisements as a source of revenue. They can earn money per ad click or per impression. It is important to remember that ads must be relevant to the target audience and not interfere with the user experience.

In-app purchases: Some apps allow you to purchase additional content or features to improve the user experience. Developers can earn money from their users' purchases.


Freemium Model: This model allows users to download and use the app for free but offers additional paid features. Developers can earn money from purchases from users who decide to pay for premium offerings.

Partnerships: Partnerships can be formed with other companies or brands. App developers can create an app to promote a brand or company and, in return, receive a percentage of the revenue generated by that promotion.

Now that you know how developers can make money with free apps, here are some steps to follow if you want to make money by developing apps:

Have a unique idea: Make sure you have a unique idea for your app. There are a lot of apps out there and you need to stand out.

Do market research: Before you start developing your app, do some research to find out what the demand is for this type of app.

Develop a quality app: If your app is not of quality, revenues are likely to be low. Make sure you hire a good team of developers.

Create a monetization strategy: Decide which business model you will use to make money from your app.

Distribute and promote your app: Once you have developed the app, it is important to distribute and promote it to increase the number of downloads.

In short, app developers can make money from free apps using several different business models. It's important to have a unique idea, a quality team of developers, and a well-thought-out monetization strategy to maximize your app's revenue.

Photo of author
Fernanda Souza
I like writing about cell phones and technology, and sharing news about the best apps that aren't yet known. My analytics reveal unique experiences and surprising applications for users.

See too